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Marlioz, le 31 décembre 2020

2. For example: Sales Recruiter at ACME: Apply Today. For example, instead of just titling a post “5 Blog Resources,” something like “5 Resources That Will Help You Finally Get Your Blog Off the Ground” stands out more in a sea of similar posts. Ask questions, find answers, get tips, and dig deeper into our product. Twitter had . Read our report on diversity, equity & inclusion in the workplace. However, when eight images are included, this number jumps up to 57,575 views — a sizable increase! For example, I’ve seen people who’ve kept ongoing lists of great resources for their particular industry or republished content they had posted on other platforms to drive more eyeballs to the original source. Add a few personal touches and you’re good to go. Start conversations with personalized messages introducing yourself and your company. We set up an interview and from there I was hired. Edit the job with additional details like industry, field, experience required and more. Which otherwise would have been nearly impossible. So it’s already a great way to stay engaged with your network. How to Connect With Candidates on LinkedIn: LinkedIn allows you to do much more than post a job. You need to plan and develop the goals you want to achieve with your LinkedIn Page. Post and then respond and engage with others who like your post to keep them in the loop. Companies with LinkedIn business pages are able to post job listings for fellow LinkedIn users to see and apply to. Do you just want to share professional updates with your network, like job changes or projects you’re working on? But unlike a personal blog, you’re not setting up a theme for yourself from the start. In this example, 730,014 LinkedIn members have the job title “Editor.” 4. Here’s the word-for-word example I would use to get LinkedIn recommendations: “Hi ____. Follow, endorse and write recommendations for talented individuals to build … The best way to get on your network or recruiters' radar is to post on LinkedIn. To get the most out of LinkedIn, you need to build yourself a professional brand on the network. Unlike other publications, which often have topic guidelines or restrictions, being able to post your own content on LinkedIn gives you the freedom to write about whatever you’d like. raconter l’histoire de l’entreprise afin d’humaniser davantage le post; rajouter 3 hashtags bien ciblés; Vous le voyez écrire des posts LinkedIn n’est pas si compliqué. Pour préparer l’avenir, vous devez savoir vous situer par rapport à vos pairs. Post at the right time. If LinkedIn is vital to your recruitment strategy, our eBook on sourcing candidates on LinkedIn is a must-read. While doing that, simply check the ‘Show my Profile on the Job Post’ box. About the Author: Sophie is a Content Marketer here at Firefish! I’m really excited to see how the LinkedIn platform grows and expands as more people start using it. Example: ask 10 people in your office the best advice they would have for someone that wants to get into your industry. A supervisor reached out to me on LinkedIn. Refine your content strategy to appeal to your audience, but check out these great tips from the Content Marketing Institute for ideas on what performs well on LinkedIn. I have several LinkedIn articles that still get comments a year or 18 months after they were published. Lastly, just because your followers get alerted that you published a new blog post, doesn’t mean you shouldn’t spread the word! And since more than 50% of job views on LinkedIn are on mobile devices, shorter descriptions are a better fit for modern candidates. This may seem like a no-brainer, but having read countless self-published blog posts from LinkedIn users that were typo-laden or incoherent (even offensive in some cases), it’s definitely something that needs to be said. LinkedIn has become one of the most important hubs for recruiting top talent to your company.. With this in mind, posting job ads on LinkedIn should be a core element within your recruitment marketing strategy.. What Are LinkedIn Job Ads? Or would you rather post sporadically—which working on a large platform like this allows you to do, unlike a personal blog? … When you’re using Workable as your recruiting software, posting jobs on LinkedIn is fast and simple. As a result, creating content isn’t only about the writing itself but also about the visuals that support the content. Für 64 % der Jobsuchenden führt der Weg zu einem neuen Job über eine Empfehlung. Enter job details LinkedIn will prompt you to write a job description. Glad you asked! Nutzen Sie LinkedIn Jobs und erhöhen Sie so die Chance, über Menschen, die Sie kennen, an … A couple weeks ago, one of my connections posted a shortened version of her resume in a LinkedIn blog post. Workable helps companies of all sizes hire at scale. Dans le même esprit que le partage d’articles experts provenant du blog, il est … Learn more about the features available and how they make each recruiting task easier. You will design training and development programs from scratch and coach our [salespeople] so that they meet their goals. Don’t let jargon stand between you and your to-do list. The how-to articles (“How to write a good headline profile for LinkedIn,” for … Professionals are consumers, too. 61 million of its users are senior-level executives, while another 40 millionare in decision-making positions. At first, I was confused (after all, LinkedIn is essentially a professional networking and resume platform, and this seemed redundant), so I asked her about it. OK, so now you’ve created LinkedIn Company Page, but don’t start posting like crazy - yet! With over 575 million users, LinkedIn is one of the most effective professional networking platforms. Before explaining the step-by-step process, I need to share with you the philosophy behind it.Stick with me, because this is important.It’s all about influence.At first, my statement sounds obvious.But what’s the number one thing that people tend to chase on LinkedIn?It’s numbers. Get clear, concise, up-to-date advice with our practical, step-by-step guides. You can use it in any way you think would benefit your career. They still plug their product, but it isn’t the only content you see. LinkedIn was the matchmaker.”. And while she admitted it was out of the ordinary, there was a method to her madness: When she connected with people on LinkedIn or was emailing with professional contacts, she found that having her shortened resume on LinkedIn also drove people to check out her entire profile. Last year, LinkedIn announced that anyone (not just people deemed as “influencers”) could publish on its blog platform, allowing every professional the opportunity to get his or her voice and work out there on the web. So, if you aren't using it to promote your new job listing or share it with the world, it's time to start. Join the super cool early adopters now and get writing! It works. Crowdsource your post. This is also a great time to utilize LinkedIn’s tag feature so that people searching for posts related to yours can find it. A post will be created automatically and you can easily share it with your network. Describe your job. According to LinkedIn, over 75% of people who recently changed jobs used LinkedIn to inform their career decision. Afin de ne pas être pris de court dans la rédaction de vos posts LinkedIn, … Your followers will view your job and may visit your careers page to learn more about it (and potentially apply) or even leave a comment to refer someone. Les axes d’amélioration. Ready-to-go resources to support you through every stage of the HR lifecycle, from recruiting to retention. But, for most people, the goal is to expand their networks—especially for those looking for new job opportunities. Some of the formats that are especially popular on LinkedIn include: Infographics; Motivational images; Inspirational quotes from industry leaders; Images that promote company culture ; Why you need LinkedIn posts. In this case, the post is only “charged” from the point of view of somebody hiring/interviewing and SDR. Europe & Rest of World: +44 203 826 8149. ET. The real value on LinkedIn is not the number of people in the network, but the influence that you possess within your net… The most popular posters on LinkedIn publish anywhere from every three or four days to twice per month, but most of them are consistent with the schedule they choose, and they really engage their audiences with their brand. Avoid images that look random, blurry, or confusing. Comment, like and share industry content to gain attention and authority. Keeping things concise helps candidates immediately get the info they need. When you share varied content like this, you become less of a sales-driven entity and more of a personable company that’s … It enables users to build valuable connections with key decision-makers in their industry and acquire exciting job opportunities. Start today by requesting a demo or posting a job for free to discover how Workable can help you find and hire great people. Tim’s profile is another good example of a LinkedIn profile covering all critical elements. Americas: +1 857 990 9675 Do you want to post general career advice so others see you as a smart job seeker? For every hiring challenge, Workable has a solution. Do you want to post regularly (once per week or month) so that people start associating your posts as part of a regular series? Mention all the relevant skills required and the expiry of the job post. Lastly, select the Linkedin icon and save the job on the board. 17 min monthly on LinkedIn (Chaudhary, 2017). Karen used her experience and knowledge of recruitment to help Rachel place some hard to fill job vacancies. Right off the bat, before you post anything to the platform, figure out what you want to use it for. 4. You never know who will be reading, and you don’t want those people to be turned off by sloppy writing. Good LinkedIn Post Example #4: Mix It Up Sometimes, short posts that ask a relevant, somewhat charged question lead to good engagement. Are you hoping to be seen as a thought leader in your field? Bonus points if you can pack the clickable title with feeling: Sales Recruiter, Meet Your New ACME Family. Publishing on LinkedIn has many benefits (career counselor Lily Zhang wrote a great article about this), including being able to really engage with your audience and having the opportunity to have your work promoted to a wide readership. And while some of the same rules for writing good blog posts apply to writing good LinkedIn posts (communications expert Alex Honeysett has some tips on that here), there are a few special things you have to keep in mind. Nina RAMEN, growth-hackeuse et marketeuse à l'école du recrutement te livre tout ses secrets pour faire un post LinkedIn qui fonctionne. published a post on LinkedIn and the average user spends . This is also a great time to utilize LinkedIn’s tag feature so that … Use hashtags to highlight: However, publishing content on LinkedIn is half the journey. However, like any sort of creative outlet, writing on LinkedIn is a lot easier said than done. They also all keep with common “themes” for their posts so that their readers know what to expect when they publish something new. Call to action: To learn more and apply visit [link]. Looking for awesome free photos to use? Start by connecting with and following prospective candidates. You might include a call to action. You can’t just draft any old thing, slap it up there, and expect it to boost your career. The platform is replete with the types of people who have the ability to authorize spending on your products and services. You have to put some care into it. 317 million users in 2017, of which more than 7.7 million . Europe & Rest of World: +44 203 826 8149 After taking a stab at the platform over the past few weeks, I’ve discovered several important steps to successful LinkedIn posting. You could also give candidates the option to apply directly using information from their LinkedIn profiles to speed up the application process. Here are just a few reasons: 1. You can check out her, Actionable Steps to Fight Workplace Racism, woman on computer courtesy of Shutterstock. Aaron Pagan Accessibility Technology Sales. J’ai justement relevé un super post d’une Consultante en recrutement que j’ai croisé dans le réseau social professionnel. In the case of L’Oréal, it positions them as an attractive and intriguing brand. Edit the text to give information about the position or personalize your message, based on your company’s voice. Linkedin is the most significant business-related with over 250 million active users per month, and it is the social network highly used for recruitment and sales purposes. Linkedin is the second-most favorable content channelfor sharing business-related content, with the first being email. Job posts with 150 words or less got candidates to apply I’m working on improving my LinkedIn profile and one of my goals is to get a couple of recommendations from colleagues that know my work well. In my experience, the more specific the tag, the higher chance of views, likes, and comments without you having to do anything else. The platform has native tools such as Sales Navigator, Lead Generation, and a Recruitment feature that all use a crawler to read the profile. Second, make your title clear, concise, or intriguing. Job applicants are seeing the value in it, but so are employers. And to do that, you have to make your post attractive when people are scanning posts on the main LinkedIn Pulse page. le post permet d’anticiper les prochains recrutements en précisant les villes et les postes concernées. Great example: Check out L’Oreal Career Page. Employees and hiring managers could also inform their network about an open role with a status update and help you reach a broader audience. 3. Simple is better in this case, and because so many people use not-so-great photos on LinkedIn, your post will stand out more in a sea of bad images. How to Post a New Job on LinkedIn Group Step 1 With LinkedIn’s paid job postings, you can advertise your open roles, target your desired candidates and reach out to potential new hires. Top 5 LinkedIn Post Ideas to start with. Une des clés du recrutement. LinkedIn is the mecca of recruitment, there's no doubt about that. Pro tip: Have someone else read your post before it gets published, especially if you know you’re a little grammatically challenged! Here are over 50 resources to check out. Lily Herman is a New York-based writer and editor. B2C brands c… How to Post a Job on LinkedIn using Recruiterflow? Rachel was a client of Karen’s who required assistance with hiring for multiple roles. While you obviously don’t have to go the clickbait route (“You’ll Never Guess Which 27 Career Tips You’re Missing Out On!”) since that could be a turnoff in a professional setting, a compelling title could make all the difference. For example, instead of just titling a post “5 Blog Resources,” something like “5 Resources That Will Help You Finally Get Your Blog Off the Ground” stands out more in a sea of similar posts. C’est exactement l’objectif de ce rapport : permettre aux spécialistes de l’acquisition de talents comme vous de se comparer aux autres équipes du monde entier quant aux mesures et tendances les plus importantes en matière de recrutement. What This Accomplishes — For a brand or business, LinkedIn post ideas should include and recruiting-friendly mentions and interesting content. (Need a little help coming up with topics to write about? 16. Read our report on diversity, equity & inclusion in the workplace, Job advertising options on social media with Workable, How to integrate your LinkedIn Recruiter account with Workable. Method 2 – The LinkedIn Way. Because they appear in the same prominent, blue text as links, it’s wise not to include more than one or two. Industry insights, new tech and tools, step outside the day-to-day demands of HR and keep pace with a changing world. Would you be able to write me a LinkedIn recommendation in the next couple of days to help me … It will also populate your company description from your company page. While you may not want to re-write a shorter resume, the lesson is this: LinkedIn’s blog platform doesn’t just have to be used for original blog content. Select skills you need LinkedIn will populate skills from the job description you have entered. STEP #2: Set your goals Set your LinkedIn goals. You should also figure out a general cadence for your posts. Write a LinkedIn update about the post you wrote, let people on other social media networks know, and feel free to get creative (e.g., put your latest LinkedIn blog post in your email signature). On average, a LinkedIn post with zero images receives about 6,413 views. A LinkedIn post is an informative status update that can include content such as quotes, articles, job listings, videos, and photos. These are definitely things to consider so that professional contacts know what to expect. Visuals break up long-form content into smaller chunks and keep people moving through the article at … When you want to share an open position with your network for free, consider posting a status update on your company’s LinkedIn page. Remember that these posts are an extension of your professional self (and you in general), so take the time to edit and proofread. website creator Les recruteurs n’utilisent pas seulement les outils payants de LinkedIn pour trouver les bons talents le plus rapidement possible. Get clear explanations of the most common HR terms. Here’s what a Facebook job post by Workable looks like: Buy-in, lack of diverse talent pool, and know-how are major hurdles in Diversity, Equity and Inclusion initiatives. You can share this job opening on your LinkedIn Profile as well. No matter the reason why you are using Linkedin, … Create a job, select Linkedin as a channel to publish the job in the promote tab of Recruiterflow. You will also be asked to select the required skills for your role. With the dominant publishing feature on LinkedIn, marketers are given a platform to reach prospects and forge relationships with them. Connect with our team of Workable experts and other industry professionals. LinkedIn also reported that new employees sourced through LinkedIn … Si vous êtes dans le recrutement, je ne peux que vous recommander de vous en inspirer. Read the minds of our team of HR writers. Americas: +1 857 990 9675 In recent months, her work has been featured in Teen Vogue, Glamour, Refinery29, Cosmopolitan, TIME, Newsweek, Fast Company, and Mashable. After posting your job on the company page on LinkedIn, you can fill the additional details to enhance your job posting. Des contenus vidéos. First, pick an intriguing cover photo that will drive people to your post. Most support DEI, but don't know how to implement it. Use caution with this kind of post. Our data shows that peak times for shares to LinkedIn and clicks on those links occur on Mondays between 2:00 and 4:00 p.m. The LinkedIn recommendation example shows that the team at Brite go above and beyond for our candidates. So the content added to LinkedIn is highly important. In my experience, this can be a blessing and a curse; if you’re not careful, your posts will end up seeming random, and your followers won’t come to know you as an expert on any given topic. longer ones, according to LinkedIn’s behavioral data. Boom. It was an interesting idea that actually landed her a job after someone saw her blog post resume, read her LinkedIn profile, and contacted her. But that’s a misguided approach! These 20 prompts can get you going.). Most support DEI, but don't know how to implement it. Here are the easiest ways to do that. Here’s what to include in a LinkedIn job post: Text: Our [sales team] in [New York] is growing and we’re currently looking to hire a [Sales training specialist]. Like other social media, LinkedIn supports hashtags. You can give an article new life by resharing it via a LinkedIn post that directs users to that article. Struggling with a task or project? If you’re already connected on LinkedIn, that’s probably easiest. Un simple post, un peu de viralité, et le tour est joué. What’s in, what’s out, and what’s around the corner—they’ve got the HR world covered. Sign up for jargon-free hiring resources. Banish the blank page for good with our 1000+ HR templates. First, you need to do some thinking and planning after creating your LinkedIn company page. Entering … More than 50% of all social trafficto B2B sites comes from LinkedIn. Whenever you publish a new post on LinkedIn, all of your connections will get a notification letting them know to check it out. Surprise: LinkedIn’s blogging platform does not have to be used only for blog posts.

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