Revisiting international marketing strategy in a digital era: Opportunities, challenges, and research directions Constantine Katsikeas, Leonidas Leonidou, Athina Zeriti. Selected articles from this journal and other medical research on Novel Coronavirus (2019-nCoV) and related viruses are now available for free on ScienceDirect – start exploring directly or visit the Elsevier Novel Coronavirus Information Center.
Yet COO… pdf (2.1 MB) The role of nation brand in attracting foreign direct investments: a case study of Korea Richard Lee, You-il Lee. Only Open Access Journals Only SciELO Journals Only WoS Journals RSS | open access RSS. The Journal of Marketing (JM) develops and disseminates knowledge about real-world marketing questions relevant to scholars, educators, managers, consumers, policy makers and other societal stakeholders. The Journal of Business & Industrial Marketing (JBIM) publishes research on new ideas concerning business-to-business marketing, that is, how one company or organization markets its goods/services/ideas to another company or organization. The international marketing field has witnessed many studies related to “country of origin” (COO) effects or the “made in” concept over the past few decades.
The Journal of Marketing (JM) develops and disseminates knowledge about real-world marketing questions relevant to scholars, educators, managers, consumers, policy makers and other societal stakeholders. International Journal of Internet Marketing and Advertising 0.261 United Kingdom Business, Management and Accounting International Journal of T echnological Learning, Innovation and … International Journal of Textile Science illustrates the textile activities and design reflecting the professional interests in science, engineering, economics, management and design related to the textile and apparel industry. Industrial Marketing Management. Co-Editors-in-Chief: ... empirical and case-based research geared to the needs of marketing scholars and practitioners researching and working in industrial and business-to-business markets. International Journal of Business and Industrial Marketing, Publication Date: Feb. 27, 2018, Pages: 28-33. He is also a Visiting Professor at … International Journal of Business and Industrial Marketing explores all aspects of marketing and offers in-depth research articles that enrich the practice of business & industrial marketing, while simultaneously making significant contributions to the body of knowledge. 6 - … International Journal of Agricultural Biotechnology and Food Sciences (Int J Med Rev Case Rep) is dedicated to publishing reports on all aspects of agriculture, biotechnology and food research. Explore journal content Latest issue Articles in press Article collections All issues. Schiavone, F., & Simoni, M. (2019). tab_3171.5959505397054. ... Issue 8 2011 International Sports Marketing . Sign in to set up alerts.
JM JMR JPP&M JIM JM. Co-Editors-in-Chief: Adam Lindgreen, Anthony Di Benedetto. The International Journal of Marketing for Industrial and High-Tech Firms.
23 January, 2020. S. Tamer Cavusgil Roger J. Calantone Yushan Zhao, (2003),"Tacit knowledge transfer and firm innovation capability", Journal of Business & Industrial Marketing, Vol. About this journal. View aims and scope. Explore journal content Latest issue Articles in press Article collections All issues. The Journal of Marketing (JM) develops and disseminates knowledge about real-world marketing questions useful to scholars, educators, managers, policy makers, consumers, and other societal stakeholders around the world. Nathaniel Boso is a Professor of marketing and dean of KNUST School of Business, Kwame Nkrumah University of Science and Technology, Ghana. XXX. Building on a great tradition of global marketing scholarship, IJRM aims to contribute substantially to the field of marketing research by providing a high-quality medium for the dissemination of new marketing knowledge and methods . Her articles have been published in the Journal of International Marketing, Journal of Business Research, Journal of Advertising, Industrial Marketing Management, International Marketing Review, among others.
0.96 Impact Factor. Supports open access. Associate Prof. Jesús García-Madariaga from Universidad Complutense de Madrid in Spain has been appointed to take over editorship of the International Journal of Internet Marketing and Advertising. About this journal. It is the premier outlet for substantive marketing scholarship. 18 Iss 1 pp. Journal of Business & Industrial Marketing, 29(4), 324-331.
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The International Journal of Research in Marketing is an international, double-blind peer-reviewed journal for marketing academics and practitioners. 1.36 CiteScore.
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